@article{zu211510,
           month = {???????},
           title = {CURRENT TRENDS IN THE ENTERPRISE INCENTIVE},
          author = {?. ?. ???????},
       publisher = {??????????? ??? ??. ????? ??????},
            year = {2014},
           pages = {41--44},
         journal = {???????? ??? ????????: ?????????? ????? ??????????? : ????????? ?????????????? ???????-?????????? ??????????? ??? ????????? ???????? ??????????????},
             url = {http://eprints.zu.edu.ua/11510/},
        abstract = {In a rapidly changing world it is important to keep up with global developments 
in work motivation. It does not mean that the company will operate successfully 
having modern equipment, wasting production technology, necessary resource base. 
Other company competitor can have the same components. Every effective leader is 
trying to persuade employees to work better, to create internal motivation for active 
employment, to maintain interest in the work and to initiate experiencing satisfaction 
from the results. 
}
}