TY - CONF CY - ????? ID - zu227989 UR - http://eprints.zu.edu.ua/27989/ A1 - ??????????, ?. ?. Y1 - 2017/// N2 - The article is dedicated to the study of euphemisms in English-speaking mass media. The euphemisms of social and politicalsphere are viewed as a powerful means of influencing the formation of the public opinion. PB - ??????????? ?????????? ??????????? KW - euphemism KW - mass media KW - communicative and pragmatic function KW - political correctness. TI - ?????????????-??????????? ??????????? ?????????? ? ??????????? ??? SP - 284 M2 - ????? AV - public EP - 285 T2 - ??????????, ???????????, ??????????? 2017: ????????? VI ??????????? ???????? ??????????? Information, Communication, Society (ICS-2017) 18-20 May 2017, Slavske, Ukraine ER -