TY  - CHAP
CY  - Lublin
ID  - zu231462
UR  - http://eprints.zu.edu.ua/31462/
A1  - ??????????, ?. ?.
N2  - The peculiarities of language play in modern English printed and electronic mass media ?re discussed. Using the examples of word-building ludic innovations, some ways of their formation are considered. It is noted that the use of the above linguistic phenomena permits to reveal and describe the pragmatic and sociocultural factors in communication.
M1  - 2
TI  - Language Play in Modern Mediatext
AV  - public
EP  - 301
Y1  - 2019/12/30/
PB  - Wydawnictwo Uniwersytetu Marii Curie-Sk?odowskiej w Lublinie
KW  - language play
KW  -  lingvocreativity
KW  -  ludic word-building
KW  -  mediatext.
T3  - Wspó?czesne Media
SP  - 293
T2  - Wspó?czesne Media. Problemy i metody bada? nad mediami
ER  -