eprintid: 36744 rev_number: 24 eprint_status: archive userid: 8131 dir: disk0/00/03/67/44 datestamp: 2023-05-15 06:32:13 lastmod: 2023-05-15 06:32:13 status_changed: 2023-05-15 06:32:13 type: article metadata_visibility: show title: Language verbalization of quantitativeness in modern mass media: linguistic-cognitive and communicative-pragmatic dimensions in ukrainian language language: english abstract: Quantitativeness is described in the article as a generalized linguistic concept of cognitive and communicative-pragmatic direction, which is characterized by an internal meaning structure and a system of specialized and transposed different-level linguistic means. The focus on content priority, in particular on the set of deep semantic invariants, ensured quantitativeness analysis in several aspects: 1) in view of thought-speech activity and the basic principles of functional-categorical grammar, which served as a basis for distinguishing predicative, substantive, adjectival, and adverbial quantitativeness; 2) on the axis of quantitative certainty - quantitative uncertainty; 3) in the context of concepts many - few (багато - мало) with their various modifications from too much to too little quantity; 4) in the plane of the ascending or descending manifestation of the sign in one subject compared to another (others) or in the same one, but at different times, which corresponds to the pattern of more (greatest) – less (least) (більше (найбільше) – менше (найменше)); 5) with an emphasis on the totality of means of expression. Verbs, numerals and their semantic correlates, in particular nouns, numeral-noun compounds, and phraseological units are distinguished among language units with a generalized quantitativeness scheme. It was found that a significant part of these markers serves as a bright emotional expressive tool, aimed not only at verbalizing media texts, but also at expressing a mocking-ironic tone. The focus on modern language practice led to the selection of quantitatively labeled compounds associated with destructiveness. keywords: quantitativeness, media linguistics, cognitive and communicativepragmatic dimensions, vocabulary, evaluative and emotional expressive means,slangisms, Ukrainian language, parts of speech, mass media. creators_name: Lisova, Yuliia creators_name: Kostusiak, Natalia creators_name: Shulska, Natalia creators_name: Yaresko, Kateryna creators_name: Ivanova, Iryna creators_name: Pochuieva, Olha creators_name: Afanasieva, Olena ispublished: pub subjects: P1 divisions: kaf_miz_kul_com full_text_status: public date: 2023-04 date_type: published publication: AD ALTA: Journal of Interdisciplinary Research volume: 13 number: 1 pagerange: 149-155 refereed: TRUE issn: 1804-7890 citation: Lisova, Yuliia, Kostusiak, Natalia, Shulska, Natalia, Yaresko, Kateryna, Ivanova, Iryna, Pochuieva, Olha, Afanasieva, Olena (2023) Language verbalization of quantitativeness in modern mass media: linguistic-cognitive and communicative-pragmatic dimensions in ukrainian language. AD ALTA: Journal of Interdisciplinary Research, 13 (1). с. 149-155. ISSN 1804-7890 document_url: http://eprints.zu.edu.ua/36744/1/Language%20verbalization%20of%20quantitativeness.pdf