Сніховська І. Е. (2019) Language Play in Modern Mediatext. In: Współczesne Media. Problemy i metody badań nad mediami. Współczesne Media, 2 (10). Wydawnictwo Uniwersytetu Marii Curie-Skłodowskiej w Lublinie, Lublin, pp. 293-301.
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Abstract
The peculiarities of language play in modern English printed and electronic mass media аre discussed. Using the examples of word-building ludic innovations, some ways of their formation are considered. It is noted that the use of the above linguistic phenomena permits to reveal and describe the pragmatic and sociocultural factors in communication.
| Item Type: | Book Section |
|---|---|
| Uncontrolled Keywords: | language play, lingvocreativity, ludic word-building, mediatext. |
| Subjects: | P Language and Literature > P Philology. Linguistics |
| Divisions: | Educational and Research Institute of Foreign Philology > Department of English Language and Applied Linguistics |
| Depositing User: | irena snikhovska |
| Date Deposited: | 09 Sep 2020 00:19 |
| Last Modified: | 09 Sep 2020 00:19 |
| URI: | https://eprints.zu.edu.ua/id/eprint/31462 |


