Methods of evaluation of the latest educational technologies: Marketing aspect

Modern studies aimed at searching the ways to improve the effectiveness of future social sphere specialists professional training, suggests the need to take into account various factors in assessing the effectiveness of educational technologies and methods. Instead, theorists and methodologists of education often ignore the issues of evaluating the effectiveness of educational technologies created and proposed for use, without taking into account the methodological level and personal positions of practitioners who will apply them. Accordingly, our research is a search for ways to solve the problem of providing the practice of future social sphere specialists professional training with scientifically sound and empirically tested modern educational technologies. The aim of the article is the description of evaluation the latest educational technologies of future social sphere specialists bilingual training on the basis of existing methods of evaluating effectiveness with the maximum exclusion of the human factor.